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Publication date: June 6, 2025
L'Oréal is a global leader in the cosmetics industry and a prominent player within European stock markets. In this article, you will discover all about the L'Oréal share: price performance, dividend strategy, and future expectations. Are you considering investing in the beauty sector? Register here for our newsletter and stay up-to-date
- Year of establishment: 1909
- Year added to EUROSTOXX 50: 1998
- Highest price ever: €461.90 in June 2024
- Average trading volume: Approximately 372,000 shares per day
- Price performance over the past 12 months: - 16,99%
Introduction about the company
L'Oréal S.A., founded in 1909 and based in Clichy, France, is the largest cosmetics company in the world. The brand operates in more than 150 countries and offers an extensive range of skin care, hair care, makeup, and perfumes. Among the best-known brands in its portfolio are L'Oréal Paris, Lancôme, Maybelline, and Garnier. With a strong focus on science, technological innovation, and sustainability, L'Oréal manages to reach millions of consumers worldwide.
Key figures & performance
In 2024, L'Oréal realized sales of €43.48 billion, up 5.58% from 2023. Net profit reached €8.43 billion, maintaining its position as a stable and profitable group. The company has about 94,400 employees worldwide. Its market capitalization in June 2025 was about €208 billion
History & development
L'Oréal was founded by Eugène Schueller, a French chemist who began with a revolutionary hair dye for salons. Since then, the company has grown into a global player in the beauty industry. Acquisitions of NYX Cosmetics, Kiehl's, and IT Cosmetics, among others, have strengthened its offerings. Thanks to innovation in biotechnology and digital experiences (such as AI-driven skin analysis), L'Oréal continues to operate ahead of the curve.
Sector & competition
L'Oréal operates in the global cosmetics sector, with competitors such as Estée Lauder, Procter & Gamble, and Unilever. Thanks to a mix of premium and mass-market brands, the group manages to position itself broadly. In doing so, it invests heavily in sustainability and inclusiveness, themes that are becoming increasingly important to consumers worldwide.
Influence of L'Oréal on the EURO STOXX 50
Since the creation of the EURO STOXX 50, L'Oréal has been included in this index. In June 2025, the company weighed 2.38% within the composition. This makes L'Oréal a stable contributor, especially given its defensive nature in times of economic uncertainty. The share price is mainly influenced by consumer spending, e-commerce trends, and product-level innovations. Curious about the complete composition of the EURO STOXX 50? Read all about here.
Investment analysis & outlook
Below you can see L'Oréal's share price performance compared to the EURO STOXX 50 over the past five years. While the index achieved a price performance of +71.15%, L'Oréal showed an increase of +41.51%. With this, the stock clearly underperformed the broader market.
L'Oréal's share price performance is affected by changing consumer behavior, increasing competition, and temporary pressure on margins in emerging markets. The stock reached a record high of €461.90 in June 2024, but has since fallen to €386.90 in June 2025. This decline reflects broader market uncertainty within the sector.
However, L'Oréal continues to invest in digital technology, sustainability, and product innovation to strengthen its profitability and global market position. The strong brand portfolio, global distribution, and focus on growth in e-commerce contribute to investor confidence in the recovery of demand, especially in emerging markets.
News & updates
In 2025, L'Oréal announced that further scale up its sustainable strategy. Under the "L'Oréal for the Future" program, the company is increasing its commitment to recyclable packaging, animal-free testing methods, and organic ingredients.
It also partnered with a leading biotech company to develop personalized skin care products. It also made strides in e-commerce, including the acquisition of a Chinese beauty tech startup.
With these innovations and strategic investments, L'Oréal remains well-positioned to benefit from structural trends in wellness, sustainability, and technology.
Want to learn more about this company? Please visit www.loreal.com.
Disclaimer: Investing involves risk. Our analysts are not financial advisors. Always consult an advisor when making financial decisions. The information and tips provided on this website are based on our analysts' own insights and experiences. They are therefore for educational purposes only.
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